Finanční a strategická analýza společnosti PLEAS a.s.
Informace o vysokoškolské kvalifikační práci
Název práce:
Finanční a strategická analýza společnosti PLEAS a.s.
Autor práce:
Musil, Otto
Typ práce:
Diplomová práce / info:eu-repo/semantics/masterThesis
Vedoucí práce:
Staňková, Anna
Osoba oponující práci:
Marek, Petr
Jazyk práce:
Czech
Abstrakt:
The goal of this diploma thesis is to conduct a financial analysis of the company PLEAS, a.s. to evaluate its activities between years 2012 and 2016. This information is used to conduct strategic analysis. The thesis is divided into two main parts. The fist theoretical part describes used analytical methods. In the second part the company is introduced and both financial and strategic analysis are conducted. Calculated values are compared to rival company Jitex Comfort, s.r.o. and related industry. In the end of the thesis results are summarized using SWOT analysis.