Projekt revitalizace Městských lázní v Chomutově

This thesis focuses on the analysis of municipal communication and its impact on citizen participation in the context of the revitalization project of Městské lázně Chomutov. The main objective is to evaluate how residents perceive the city’s communication and how this perception influences their willingness to engage in decision-making processes. The theoretical part is based on concepts of public participation, public sector communication, and trust in public institutions. The empirical part combines qualitative and quantitative methods, including semi-structured interviews with key stakeholders and a questionnaire survey conducted among city residents. The collected data was analyzed using thematic analysis and descriptive statistics and subsequently interpreted through data triangulation. The findings indicate that municipal communication is perceived as unsystematic and insufficiently transparent, which negatively affects public trust and the level of participation. In practice, participation is often limited to informing or late-stage consultation without real influence on decision-making. The thesis identifies key barriers to participation, including lack of information, low trust, and limited opportunities for involvement. Based on these findings, recommendations are proposed to improve communication, enhance transparency, and ensure earlier and more meaningful citizen involvement in decision-making processes.