Ocenění akcie společnosti Colgate-Palmolive

This bachelor’s thesis focuses on the valuation of Colgate-Palmolive stock. The aim of the thesis is to assess whether the company’s market share price at the selected valuation date corresponds to its fundamental value. The thesis first introduces the company’s business model, its product segments, and the geographical structure of its revenues. This is followed by a financial analysis primarily focused on the development of revenues, profitability, capital structure, cash flow, and selected financial ratios. Based on the conclusions of the financial analysis, a financial forecast is prepared, serving as the basis for valuation using the discounted cash flow (DCF) method. The results of this method are subsequently supplemented and compared with a valuation based on market multiples of selected comparable companies. The thesis also includes a sensitivity analysis of the key input parameters of the valuation model. The results of the thesis suggest that, due to its stability, high margins, and strong brand positioning, Colgate-Palmolive has historically traded at a premium relative to comparable companies. Based on the conducted analysis, it can be concluded that the company’s stock was trading approximately within the range of its fair value at the selected valuation date.