Specifika ocenění mikro a malých podniků: případová studie

This master's thesis examines the specific aspects of valuing micro and small businesses. The main objective is to identify the theoretical and practical characteristics associated with this segment and subsequently apply them to a specific economic entity within the framework of a case study. The theoretical section analyzes the differences between small firms and large corporations, emphasizes the need for standardization of financial statements, and describes a modification of the income approach. Special attention is paid to the construction of the discount rate, which is adapted to the local Czech environment using relevant empirical studies. In the practical section, a selected company is valued using the discounted cash flow method in the DCF Entity variant in the form of a case study. The thesis concludes with a modification of the scenario-based approach, in which the resulting market value of the company is presented in the form of a value range.