Motivace a bariéry zapojení dobrovolníků na OCR závodech: kvalitativní sonda do prostředí sportovních eventů v ČR

This bachelor thesis examines the motivations and barriers of volunteers at OCR (Obstacle Course Racing) sport events in the Czech Republic. The aim of the study was to identify and analyze the key motivational factors and barriers influencing volunteer involvement in these events. The research employs a qualitative design, with data collected through semi-structured interviews with eight volunteers from a specific OCR race. The data were processed using thematic analysis. The results indicate that the decision to volunteer is not driven by a single motive; rather, it consists of a combination of altruistic, social, and individual motivations that intersect differently for each participant. Regarding barriers, the analysis revealed that while intrapersonal barriers mostly took the form of overcome obstacles, organizational shortcomings — both in the pre-event phase and during the event — represent the most significant risk to volunteers' willingness to participate repeatedly. In conclusion, the thesis provides practical recommendations for for improving volunteer recruitment and volunteer management within the specific environment of sport events.