Strategic Analysis of an Enterprise
| Thesis title: | Strategická analýza podniku |
|---|---|
| Author: | Divišová, Drahomíra |
| Thesis type: | Diplomová práce |
| Supervisor: | Kovář, František |
| Opponents: | Dvořák, Jiří |
| Thesis language: | Česky |
| Abstract: | Práce pojednává o strategické analýze firmy OBALY ČESKO s.r.o. Obsahuje externí a interní analýzu a nástin strategie pro produkty VERPALIN a redukované stretch fólie. Na závěr je uvedeno doporučení. |
| Keywords: | strategie; interní analýza; externí analýza; strategická analýza |
| Thesis title: | Strategic Analysis of an Enterprise |
|---|---|
| Author: | Divišová, Drahomíra |
| Thesis type: | Diploma thesis |
| Supervisor: | Kovář, František |
| Opponents: | Dvořák, Jiří |
| Thesis language: | Česky |
| Abstract: | The thesis deals with strategic analysis of the enterprise OBALY ČESKO s.r.o. It contains external and internal analysis and an outline of strategy for products VERPALIN and reduced stretch films. In conclusion is given advice. |
| Keywords: | strategy; internal analysis; external analysis; strategic analysis |
Information about study
| Study programme: | Ekonomika a management/Management |
|---|---|
| Type of study programme: | Magisterský studijní program |
| Assigned degree: | Ing. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of Management |
| Department: | Department of Management Business |
Information on submission and defense
| Date of assignment: | 7. 12. 2008 |
|---|---|
| Date of submission: | 24. 4. 2009 |
| Date of defense: | 8. 9. 2009 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/17344/podrobnosti |
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