Strategic Analysis of RUPA Company
| Thesis title: | Strategická analýza podniku RUPA, s.r.o |
|---|---|
| Author: | Slavíková, Michaela |
| Thesis type: | Diplomová práce |
| Supervisor: | Kovář, František |
| Opponents: | Hrach, Martin |
| Thesis language: | Česky |
| Abstract: | Cílem práce je provést strategickou analýzu podniku Rupa s.r.o. pomocí interní a externí analýzy. Na základě získaných informací navrhnout řešení vedoucí ke zlepšení postavení podniku na trhu. |
| Keywords: | strategická analýza; strategie; SWOT analýza |
| Thesis title: | Strategic Analysis of RUPA Company |
|---|---|
| Author: | Slavíková, Michaela |
| Thesis type: | Diploma thesis |
| Supervisor: | Kovář, František |
| Opponents: | Hrach, Martin |
| Thesis language: | Česky |
| Abstract: | The main goal of the thesis is to implement strategic analysis of a company Rupa s.r.o. using the internal and external analyses. Upon of gained information to propose the solution leading to the better market position of the company. |
| Keywords: | strategy; SWOT analysis; strategic analysis |
Information about study
| Study programme: | Ekonomika a management/Management |
|---|---|
| Type of study programme: | Magisterský studijní program |
| Assigned degree: | Ing. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of Management |
| Department: | Department of Management Business |
Information on submission and defense
| Date of assignment: | 7. 12. 2008 |
|---|---|
| Date of submission: | 24. 4. 2009 |
| Date of defense: | 2. 9. 2009 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/17356/podrobnosti |