Survey of satisfaction of Czech airlines customers
Thesis title: | Analýza nabídek leteckých společností |
---|---|
Author: | Pelcová, Andrea |
Thesis type: | Diplomová práce |
Supervisor: | Bártová, Hilda |
Opponents: | Kejval, Jakub |
Thesis language: | Česky |
Abstract: | Průzkum spokojenosti cestujících Českých aerolinií, podle jakých faktorů kupují letenky, jaké služby by uvítali, a jak jsou spokojeni s věrnostním programem |
Keywords: | spokojenost; průzkum; České aerolinie |
Thesis title: | Survey of satisfaction of Czech airlines customers |
---|---|
Author: | Pelcová, Andrea |
Thesis type: | Diploma thesis |
Supervisor: | Bártová, Hilda |
Opponents: | Kejval, Jakub |
Thesis language: | Česky |
Abstract: | Survey of satisfaction of Czech airlines customers, satistaction with benefit program, which factors are important while buying the tickets. |
Keywords: | satisfaction; Czech airlines; survey |
Information about study
Study programme: | Ekonomika a management/Podniková ekonomika a management |
---|---|
Type of study programme: | Magisterský studijní program |
Assigned degree: | Ing. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of Marketing |
Information on submission and defense
Date of assignment: | 4. 3. 2009 |
---|---|
Date of submission: | 7. 9. 2009 |
Date of defense: | 28. 1. 2010 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/19404/podrobnosti |
Files for download
Main text
Private file Download
Private file Download
Private annex
Private file Download
Private file Download
Private annex
Private file Download
Private file Download
Opponent's review
Private file Download
Private file Download
Supervisor's review
Private file Download
Private file Download