Strategic Analysis of an Enterprise
| Thesis title: | Strategická analýza podniku |
|---|---|
| Author: | Chalašová, Olga |
| Thesis type: | Diplomová práce |
| Supervisor: | Dvořák, Jiří |
| Opponents: | Klečacká, Helena |
| Thesis language: | Česky |
| Abstract: | Strategická analýza firmy, externí a interní analýza, její aplikace na podnik, navržení řešení, které by vedlo ke zlepšení pozice firmy na trhu. |
| Keywords: | interní analýza; externí analýza; SWOT analýza |
| Thesis title: | Strategic Analysis of an Enterprise |
|---|---|
| Author: | Chalašová, Olga |
| Thesis type: | Diploma thesis |
| Supervisor: | Dvořák, Jiří |
| Opponents: | Klečacká, Helena |
| Thesis language: | Česky |
| Abstract: | Strategic analysis of Enterprise, external and internal analysis, its applicaton in practice, proposition possibilities how to improve a position of the company on the market. |
| Keywords: | SWOT analysis; internal analysis; external analysis |
Information about study
| Study programme: | Ekonomika a management/Management |
|---|---|
| Type of study programme: | Magisterský studijní program |
| Assigned degree: | Ing. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of Management |
| Department: | Department of Management Business |
Information on submission and defense
| Date of assignment: | 8. 12. 2008 |
|---|---|
| Date of submission: | 30. 4. 2010 |
| Date of defense: | 16. 6. 2010 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/17382/podrobnosti |