Marketing strategy of chosen company on the foreign market, compared with competition
| Thesis title: | Marketingová strategie vybrané firmy na zahraničním trhu, srovnání s konkurencí |
|---|---|
| Author: | Vejvodová, Veronika |
| Thesis type: | Bakalářská práce |
| Supervisor: | Zamykalová, Miroslava |
| Opponents: | Gullová, Soňa |
| Thesis language: | Česky |
| Abstract: | Marketingová strategie Oriflame na zahraničním trhu, srovnání s konkurencí (Avon, Mary Kay, Amway). |
| Keywords: | konkurence; Oriflame; marketingová strategie |
| Thesis title: | Marketing strategy of chosen company on the foreign market, compared with competition |
|---|---|
| Author: | Vejvodová, Veronika |
| Thesis type: | Bachelor thesis |
| Supervisor: | Zamykalová, Miroslava |
| Opponents: | Gullová, Soňa |
| Thesis language: | Česky |
| Abstract: | Marketing strategy of Oriflame, compared with competition (Avon, Mary Kay, Amway). |
| Keywords: | competition; Oriflame; marketing strategy |
Information about study
| Study programme: | Mezinárodní ekonomické vztahy/Mezinárodní obchod |
|---|---|
| Type of study programme: | Bakalářský studijní program |
| Assigned degree: | Bc. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of International Relations |
| Department: | Department of International Business |
Information on submission and defense
| Date of assignment: | 14. 10. 2009 |
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| Date of submission: | 30. 4. 2010 |
| Date of defense: | 16. 6. 2010 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/22142/podrobnosti |