Strategic Analysis of an Enterprise

Thesis title: Strategická analýza podniku
Author: Pivoňková, Eva
Thesis type: Diplomová práce
Supervisor: Kovář, František
Opponents: Šíbl, Zdenek
Thesis language: Česky
Abstract:
Cílem diplomové práce je zpracovat strategickou analýzu konkrétního podniku, provést externí a interní analýzu a uvést doporučení pro budoucí vývoj podniku.
Keywords: interní analýza; externí analýza; strategická analýza
Thesis title: Strategic Analysis of an Enterprise
Author: Pivoňková, Eva
Thesis type: Diploma thesis
Supervisor: Kovář, František
Opponents: Šíbl, Zdenek
Thesis language: Česky
Abstract:
The purpose of the thesis is to write out a strategic analysis of a particular enterprise, make external and internal analysis and give recommendations for future development of the enterprise.
Keywords: external analysis; strategic analysis; internal analysis

Information about study

Study programme: Ekonomika a management/Management
Type of study programme: Magisterský studijní program
Assigned degree: Ing.
Institutions assigning academic degree: Vysoká škola ekonomická v Praze
Faculty: Faculty of Management
Department: Department of Management Business

Information on submission and defense

Date of assignment: 16. 12. 2008
Date of submission: 30. 4. 2010
Date of defense: 19. 1. 2011
Identifier in the InSIS system: https://insis.vse.cz/zp/17984/podrobnosti

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