Tourism development strategy of selected destination – the region of South Bohemia
| Thesis title: | Strategie rozvoje cestovního ruchu vybrané destinace - Jihočeský kraj |
|---|---|
| Author: | Sýkorová, Marie |
| Thesis type: | Bakalářská práce |
| Supervisor: | Vaško, Martin |
| Opponents: | Netková, Jarmila |
| Thesis language: | Česky |
| Abstract: | Práce se zabývá současným stavem cestovního ruchu v Jihočeském kraji. Nejprve je zde zhodnocen potenciál rozvoje cestovního ruchu v dané oblasti, dále následuje analýza nabídky a poptávky v této destinaci a nechybí zde ani charakterizování subjektů podílejících se na destinačním managementu v kraji. |
| Keywords: | destinační management ; cestovní ruch; Jihočeský kraj |
| Thesis title: | Tourism development strategy of selected destination – the region of South Bohemia |
|---|---|
| Author: | Sýkorová, Marie |
| Thesis type: | Bachelor thesis |
| Supervisor: | Vaško, Martin |
| Opponents: | Netková, Jarmila |
| Thesis language: | Česky |
| Abstract: | This bachelor's thesis deals with the present state of tourism in the region of South Bohemia. First, the potential of tourism development in the area is evaluated, then the analysis of supply and demand in the destination follows and there is even characterization of stakeholders involved in destination management in the region. |
| Keywords: | destination management; The region of South Bohemia; tourism |
| Thesis title: | Tourism development strategy of selected destination – the region of South Bohemia |
|---|---|
| Author: | Sýkorová, Marie |
| Thesis type: | Bachelor thesis |
| Supervisor: | Vaško, Martin |
| Opponents: | Netková, Jarmila |
| Thesis language: | Česky |
| Abstract: | |
| Keywords: |
Information about study
| Study programme: | Mezinárodní ekonomické vztahy/Cestovní ruch a regionální rozvoj |
|---|---|
| Type of study programme: | Bakalářský studijní program |
| Assigned degree: | Bc. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of International Relations |
| Department: | Department of Tourism |
Information on submission and defense
| Date of assignment: | 29. 11. 2010 |
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| Date of submission: | 25. 5. 2011 |
| Date of defense: | 30. 5. 2011 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/29161/podrobnosti |