Strategic Analysis of an Enterprise STAKOPLAST cz, spol. s r. o
Thesis title: | Strategická analýza společnosti STAKOPLAST cz, spol. s r.o |
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Author: | Sokolová, Hana |
Thesis type: | Diplomová práce |
Supervisor: | Kovář, František |
Opponents: | Kašpar, Petr |
Thesis language: | Česky |
Abstract: | Cílem diplomové práce je provést strategickou analýzu společnosti STAKOPLAST cz, spol. s r. o. a na základě poznatků z externí a interní analýzy navrhnout adekvátní strategii budoucího vývoje podniku. |
Keywords: | swot analýza; interní analýza; externí analýza; plastová okna a dveře; strategická analýza; strategie |
Thesis title: | Strategic Analysis of an Enterprise STAKOPLAST cz, spol. s r. o |
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Author: | Sokolová, Hana |
Thesis type: | Diploma thesis |
Supervisor: | Kovář, František |
Opponents: | Kašpar, Petr |
Thesis language: | Česky |
Abstract: | The aim of the thesis is to carry out strategic analysis of STAKOPLAST cz, spol. s r. o. and based on the knowledge from external and internal analysis suggest an adequate strategy for the future development of the enterprise. |
Keywords: | plastic windows and doors; swot analysis; strategy; internal analysis; external analysis; strategic analysis |
Information about study
Study programme: | Ekonomika a management/Management |
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Type of study programme: | Magisterský studijní program |
Assigned degree: | Ing. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Management |
Department: | Department of Management Business |
Information on submission and defense
Date of assignment: | 2. 12. 2009 |
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Date of submission: | 30. 4. 2011 |
Date of defense: | 15. 9. 2011 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/23335/podrobnosti |