Strategic Analysis of an Enterprise STAKOPLAST cz, spol. s r. o

Thesis title: Strategická analýza společnosti STAKOPLAST cz, spol. s r.o
Author: Sokolová, Hana
Thesis type: Diplomová práce
Supervisor: Kovář, František
Opponents: Kašpar, Petr
Thesis language: Česky
Abstract:
Cílem diplomové práce je provést strategickou analýzu společnosti STAKOPLAST cz, spol. s r. o. a na základě poznatků z externí a interní analýzy navrhnout adekvátní strategii budoucího vývoje podniku.
Keywords: swot analýza; interní analýza; externí analýza; plastová okna a dveře; strategická analýza; strategie
Thesis title: Strategic Analysis of an Enterprise STAKOPLAST cz, spol. s r. o
Author: Sokolová, Hana
Thesis type: Diploma thesis
Supervisor: Kovář, František
Opponents: Kašpar, Petr
Thesis language: Česky
Abstract:
The aim of the thesis is to carry out strategic analysis of STAKOPLAST cz, spol. s r. o. and based on the knowledge from external and internal analysis suggest an adequate strategy for the future development of the enterprise.
Keywords: plastic windows and doors; swot analysis; strategy; internal analysis; external analysis; strategic analysis

Information about study

Study programme: Ekonomika a management/Management
Type of study programme: Magisterský studijní program
Assigned degree: Ing.
Institutions assigning academic degree: Vysoká škola ekonomická v Praze
Faculty: Faculty of Management
Department: Department of Management Business

Information on submission and defense

Date of assignment: 2. 12. 2009
Date of submission: 30. 4. 2011
Date of defense: 15. 9. 2011
Identifier in the InSIS system: https://insis.vse.cz/zp/23335/podrobnosti

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