Internet of Things as a new disruptive concept for future global business

Thesis title: Internet of Things as a new disruptive concept for future global business
Author: Kalenda, Tomáš
Thesis type: Diploma thesis
Supervisor: Lukeš, Martin
Opponents: Mareš, Jan
Thesis language: English
Abstract:
The goal of the thesis is to provide investors and established businesses insights into the evolving concept of Internet of Things in the context of a business opportunity. First, the thesis provides comprehensive overview of the IoT concept, its historical development and relevant concepts similar to IoT including its definition and explanation. Second, the thesis discusses IoT as a disruptive technology with implications for general business strategy, current business models, value chains and competitive landscape. Third, it describes overwhelming opportunities for IoT application in various business fields and processes bringing added value to its stakeholders. Visionary concepts and applicable use cases are identified. Finally, the thesis analyses IoT market perception from both customer and business perspective based on quantitative and qualitative data researched. The research is focused mainly on customer awareness and value perception of IoT products as well as major drivers and challenges of the IoT market from business players' perspective. Such analytical insights identify major patterns and dynamism of the IoT market.
Keywords: Wearables; Smart Home; Smart Products; Internet of Everything; IoT; Internet of Things; Industry 4.0
Thesis title: Internet of Things as a new disruptive concept for future global business
Author: Kalenda, Tomáš
Thesis type: Diplomová práce
Supervisor: Lukeš, Martin
Opponents: Mareš, Jan
Thesis language: English
Abstract:
The goal of the thesis is to provide investors and established businesses insights into the evolving concept of Internet of Things in the context of a business opportunity. First, the thesis provides comprehensive overview of the IoT concept, its historical development and relevant concepts similar to IoT including its definition and explanation. Second, the thesis discusses IoT as a disruptive technology with implications for general business strategy, current business models, value chains and competitive landscape. Third, it describes overwhelming opportunities for IoT application in various business fields and processes bringing added value to its stakeholders. Visionary concepts and applicable use cases are identified. Finally, the thesis analyses IoT market perception from both customer and business perspective based on quantitative and qualitative data researched. The research is focused mainly on customer awareness and value perception of IoT products as well as major drivers and challenges of the IoT market from business players' perspective. Such analytical insights identify major patterns and dynamism of the IoT market.
Keywords: Internet of Things; Wearables; Internet of Everything; Smart Home; Smart Products; IoT; Industry 4.0

Information about study

Study programme: Ekonomika a management/International Management
Type of study programme: Magisterský studijní program
Assigned degree: Ing.
Institutions assigning academic degree: Vysoká škola ekonomická v Praze
Faculty: Faculty of Business Administration
Department: Department of Entrepreneurship

Information on submission and defense

Date of assignment: 29. 6. 2015
Date of submission: 26. 8. 2015
Date of defense: 9. 9. 2015
Identifier in the InSIS system: https://insis.vse.cz/zp/53622/podrobnosti

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