Advertising: Regulation and Code of Ethics of The Council for Advertising
Thesis title: | Reklama: právní regulace a etický kodex Rady pro reklamu |
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Author: | Marušáková, Markéta |
Thesis type: | Diplomová práce |
Supervisor: | Švarc, Zbyněk |
Opponents: | Boháček, Martin |
Thesis language: | Česky |
Abstract: | Pojmy z oblasti regulace reklamy. Regulace reklamy z hlediska obsahu a objemu. Kodex reklamy a Rada pro reklamu. Dozor nad reklamou. Obrana proti nevyžádané reklamě. |
Keywords: | - |
Thesis title: | Advertising: Regulation and Code of Ethics of The Council for Advertising |
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Author: | Marušáková, Markéta |
Thesis type: | Diploma thesis |
Supervisor: | Švarc, Zbyněk |
Opponents: | Boháček, Martin |
Thesis language: | Česky |
Abstract: | |
Keywords: | - |
Information about study
Study programme: | Mezinárodní ekonomické vztahy/Podnikání a právo |
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Type of study programme: | Magisterský studijní program |
Assigned degree: | Ing. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of International Relations |
Department: | Department of Business and European Law |
Information on submission and defense
Date of assignment: | 21. 4. 2008 |
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Date of submission: | 21. 4. 2008 |
Date of defense: | 23. 6. 2008 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/8209/podrobnosti |