Comparison of american and european retail format
| Thesis title: | Komparácia amerického a európskeho formátu retailu |
|---|---|
| Author: | Popadič, Matej |
| Thesis type: | Bachelor thesis |
| Supervisor: | Cimler, Petr |
| Opponents: | Filipová, Vladimíra |
| Thesis language: | Slovensky |
| Abstract: | Cieľom bakalárskej práce je na základe analýzy makroprostredia maloobchodného trhu porovnať a zhodnotiť retailový trh v Spojených štátoch Amerických a v Európe. Na príklade dvoch hlavných predstaviteľov, firiem Wal-Mart a Carrefour, práca popisuje a porovnáva obchodné stratégie, ktoré společnosti uplatňujú na domácom i zahraničnom trhu. |
| Keywords: | makroprostredie; Carrefour; Wal-Mart; retailing |
| Thesis title: | Comparison of american and european retail format |
|---|---|
| Author: | Popadič, Matej |
| Thesis type: | Bachelor thesis |
| Supervisor: | Cimler, Petr |
| Opponents: | Filipová, Vladimíra |
| Thesis language: | Slovensky |
| Abstract: | |
| Keywords: |
| Thesis title: | Comparison of american and european retail format |
|---|---|
| Author: | Popadič, Matej |
| Thesis type: | Bachelor thesis |
| Supervisor: | Cimler, Petr |
| Opponents: | Filipová, Vladimíra |
| Thesis language: | Slovensky |
| Abstract: | |
| Keywords: |
Information about study
| Study programme: | Mezinárodní ekonomické vztahy/Mezinárodní obchod |
|---|---|
| Type of study programme: | Bakalářský studijní program |
| Assigned degree: | Bc. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of International Relations |
| Department: | Department of Retailing and Commercial Communications |
Information on submission and defense
| Date of assignment: | 5. 6. 2008 |
|---|---|
| Date of submission: | 5. 6. 2008 |
| Date of defense: | 17. 6. 2008 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/9771/podrobnosti |