Suggestion of information overloading caused by advertising and spam

Nowadays, internet fully integrated in our lives. Therefore, this work aims to find methods to fight information overload caused by web advertisements and junk mails. For better understanding and relevance of the topic, the paper begins with definition of information overload, its specifications, causes and consequences. The main task of this paper was to find two solutions for the information overload that can be used by individuals. The first method solves the problem using psychological techniques, namely time management, clear targets, life style, maintaining healthy work-life balance, limiting stream of junk information, etc. The second answer to the problem lies in specific web browser expansions, add blockers programs and filters. This section describes their mechanisms, advantages and limitations. Besides the solutions on individual level, this thesis describes this solution to the problem on global level and how effective it is. This paper uses surveys to question 115 people from Europe and Asia. As a results two conclusions has been made. First, not using any of the suggested methods to fight information overload does not mean a person is suffering from information overload. Second, the demographic factor lay no effect on the level of the information overload. The main conclusion of this thesis was that the best solution to avoid information overload from the web space is to use individually adopted combination of the both methods.