Identification of prosperity factors of Ruko, s. r. o
| Thesis title: | Identifikace faktorů prosperity firmy Ruko s.r.o |
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| Author: | Koukolíková, Kateřina |
| Thesis type: | Diplomová práce |
| Supervisor: | Srpová, Jitka |
| Opponents: | Kešner, Martin |
| Thesis language: | Česky |
| Abstract: | Práce se zabývá analýzou situace firmy Ruko, s.r.o. v oblastech managementu, marketingu a finanční situace. Na základě výsledků analýzy jsou navrhovány možné strategie a opatření ke zvýšení prosperity. |
| Keywords: | finanační analýza; podniková ekonomika a management; malé a střední podnikání |
| Thesis title: | Identification of prosperity factors of Ruko, s. r. o |
|---|---|
| Author: | Koukolíková, Kateřina |
| Thesis type: | Diploma thesis |
| Supervisor: | Srpová, Jitka |
| Opponents: | Kešner, Martin |
| Thesis language: | Česky |
| Abstract: | Diploma Thesis deals with analysis of Ruko, s. r. o. in regards to management, marketing and financial position. Based on the results of the analysis there are possible strategical and tactical recommendations developed which ought to lead to increases in financial and market share based targets. |
| Keywords: | business economics and management; small and medium enterprises; financial analysis |
Information about study
| Study programme: | Ekonomika a management/Podniková ekonomika a management |
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| Type of study programme: | Magisterský studijní program |
| Assigned degree: | Ing. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of Business Administration |
| Department: | Department of Management |
Information on submission and defense
| Date of assignment: | 12. 5. 2008 |
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| Date of submission: | 17. 12. 2008 |
| Date of defense: | 5. 2. 2009 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/16458/podrobnosti |