Strategic analysis of Lady Technologies, Inc
Thesis title: | Strategic analysis of Lady Technologies, Inc |
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Author: | Uhrin, Patrik |
Thesis type: | Bachelor thesis |
Supervisor: | Tyll, Ladislav |
Opponents: | Badie, Natálie |
Thesis language: | English |
Abstract: | This bachelor thesis aims to perform strategic analysis on Lady Technologies, Inc. and its product kegg and form advice to company management based on this analysis. The bachelor thesis consists of the theoretical and practical part. The theoretical part defines the important terms used during the thesis and describes the theory behind fundamental parts of company strategy and strategic analysis tools and methods used to execute the strategic analysis. The practical part includes a description of Lady Technologies, their product, market, funding, and development details. Tools and methodologies for the strategic analysis described in theoretical part, like analysis of the external and internal environment, are used in practical part to evaluate Lady Technologies’ strategy. Advice to the company’s management is formed in conclusion based on the results of the strategic analysis. |
Keywords: | Strategic Analysis; Strategy; PEST; Porter’s Five Forces; SWOT; Kegg |
Thesis title: | Strategic analysis of Lady Technologies, Inc |
---|---|
Author: | Uhrin, Patrik |
Thesis type: | Bakalářská práce |
Supervisor: | Tyll, Ladislav |
Opponents: | Badie, Natálie |
Thesis language: | English |
Abstract: | This bachelor thesis aims to perform strategic analysis on Lady Technologies, Inc. and its product kegg and form advice to company management based on this analysis. The bachelor thesis consists of the theoretical and practical part. The theoretical part defines the important terms used during the thesis and describes the theory behind fundamental parts of company strategy and strategic analysis tools and methods used to execute the strategic analysis. The practical part includes a description of Lady Technologies, their product, market, funding, and development details. Tools and methodologies for the strategic analysis described in theoretical part, like analysis of the external and internal environment, are used in practical part to evaluate Lady Technologies’ strategy. Advice to the company’s management is formed in conclusion based on the results of the strategic analysis. |
Keywords: | Kegg; Strategic Analysis; PEST; Porter’s Five Forces; SWOT; Strategy |
Information about study
Study programme: | Ekonomika a management/Business Administration/Corporate Finance and Management |
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Type of study programme: | Bakalářský studijní program |
Assigned degree: | Bc. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of strategy |
Information on submission and defense
Date of assignment: | 9. 10. 2020 |
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Date of submission: | 11. 5. 2021 |
Date of defense: | 9. 6. 2021 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/74642/podrobnosti |