Searching and management platform for personal trainers - Business plan
Thesis title: | Searching and management platform for personal trainers - Business plan |
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Author: | Tetelea, Dan |
Thesis type: | Bachelor thesis |
Supervisor: | Pernica, Karel |
Opponents: | Kubíček, Aleš |
Thesis language: | English |
Abstract: | The Spotlife platform plans to improve personal trainers’ experience in Central Europe, by creating a searching tool for their clients paired with a management tool. Search difficulties and lack of functionality of the current management platform creates an opportunity for a Spotlife platform to enter the market. Company has a two-side business model. Company’s product is a platform that consists of two products: searching and management platforms for fitness. Despite of the developed market in West Europe, the market is relatively empty with moderate competition in the UK as the leader in the fitness industry in the European region. |
Keywords: | Business plan; Digital platform ; Fitness market; Two-sided market |
Thesis title: | Searhin and management platform for fitness trainers and gyms |
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Author: | Tetelea, Dan |
Thesis type: | Bakalářská práce |
Supervisor: | Pernica, Karel |
Opponents: | Kubíček, Aleš |
Thesis language: | English |
Abstract: | The Spotlife platform plans to improve personal trainers’ experience in Central Europe, by creating a searching tool for their clients paired with a management tool. Search difficulties and lack of functionality of the current management platform creates an opportunity for a Spotlife platform to enter the market. Company has a two-side business model. Company’s product is a platform that consists of two products: searching and management platforms for fitness. Despite of the developed market in West Europe, the market is relatively empty with moderate competition in the UK as the leader in the fitness industry in the European region. |
Keywords: | Business plan; Digital platform for fitness market; Two-sided market |
Information about study
Study programme: | Ekonomika a management/Business Administration/Corporate Finance and Management |
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Type of study programme: | Bakalářský studijní program |
Assigned degree: | Bc. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of strategy |
Information on submission and defense
Date of assignment: | 26. 10. 2020 |
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Date of submission: | 12. 5. 2021 |
Date of defense: | 9. 6. 2021 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/74859/podrobnosti |