Financial and Strategic Analysis of Pfizer Company

Thesis title: Financial and Strategic Analysis of Pfizer Company
Author: Matveeva, Ekaterina
Thesis type: Diploma thesis
Supervisor: Rýdlová, Barbora
Opponents: Nohýnková, Barbora
Thesis language: English
Abstract:
This master thesis provides strategic and finical analysis of company Pfizer. The master thesis is divided into three parts. The first part discloses: history, structure, areas of specialization, product pipeline and geographic segmentation of the company. In second part – strategic analysis defining relevant Pfizer’s market from which it gains its revenues, company’s peer group and competitive analysis are performed. In third part, the horizontal and vertical analysis of company’s financial statements Pfizer are scrutinised, followed by ratio analysis. Results of strategic and financial analysis, are merged in SWOT analysis. Finally, forecast the estimated Pfizer’s market share is discussed
Keywords: Strategic analysis; Financial analysis; Market share
Thesis title: Strategic and Financial Analysis of Pfizer Company
Author: Matveeva, Ekaterina
Thesis type: Diplomová práce
Supervisor: Rýdlová, Barbora
Opponents: Nohýnková, Barbora
Thesis language: English
Abstract:
This master thesis provides strategic and finical analysis of company Pfizer. The master thesis is divided into three parts. The first part discloses: history, structure, areas of specialization, product pipeline and geographic segmentation of the company. In second part – strategic analysis defining relevant Pfizer’s market from which it gains its revenues, company’s peer group and competitive analysis are performed. In third part, the horizontal and vertical analysis of company’s financial statements Pfizer are scrutinised, followed by ratio analysis. Results of strategic and financial analysis, are merged in SWOT analysis. Finally, forecast the estimated Pfizer’s market share is discussed.
Keywords: Strategic analysis; Financial analysis; Market share

Information about study

Study programme: Finance and Accounting
Type of study programme: Magisterský studijní program
Assigned degree: Ing.
Institutions assigning academic degree: Vysoká škola ekonomická v Praze
Faculty: Faculty of Finance and Accounting
Department: Department of Corporate Finance

Information on submission and defense

Date of assignment: 29. 11. 2018
Date of submission: 19. 5. 2021
Date of defense: 9. 6. 2021
Identifier in the InSIS system: https://insis.vse.cz/zp/67879/podrobnosti

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