Strategic analysis of BBC Studios
Thesis title: | Strategic analysis of BBC Studios |
---|---|
Author: | Babushkina, Victoria |
Thesis type: | Bachelor thesis |
Supervisor: | Kubíček, Aleš |
Opponents: | Pernica, Karel |
Thesis language: | English |
Abstract: | The subject of this bachelor’s thesis is a commercial company BBC Studios, which is a part of BBC Group. I chose specifically this topic because I am interested in film industry and the aim of my project is to analyze BBC Studios and implement the best Strategy for the company as it was founded in 2018 and considered as new in comparison to BBC Group. The bachelor’s thesis will include external and internal analyses as well as the theoretical and practical parts to understand the way the company operates. |
Keywords: | BBC Studios; Media; Strategic analysis |
Thesis title: | Strategic analysis of BBC Studios |
---|---|
Author: | Babushkina, Victoria |
Thesis type: | Bakalářská práce |
Supervisor: | Kubíček, Aleš |
Opponents: | Pernica, Karel |
Thesis language: | English |
Abstract: | The subject of this bachelor’s thesis is a commercial company BBC Studios, which is a part of BBC Group. I chose specifically this topic because I am interested in film industry and the aim of my project is to analyze BBC Studios and implement the best Strategy for the company as it was founded in 2018 and considered as new in comparison to BBC Group. The bachelor’s thesis will include external and internal analyses as well as the theoretical and practical parts to understand the way the company operates. |
Keywords: | BBC Studios; Strategic analysis; Media |
Information about study
Study programme: | Bachelor of Business Administration |
---|---|
Type of study programme: | Bakalářský studijní program |
Assigned degree: | Bc. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of strategy |
Information on submission and defense
Date of assignment: | 18. 1. 2023 |
---|---|
Date of submission: | 15. 5. 2023 |
Date of defense: | 29. 1. 2024 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/84019/podrobnosti |