Design of an interactive cultural map of the Táborsko microregion

The presented bachelor‘s thesis addresses the issue of designing digital products. Emphasis is placed on the importance of the user and understanding their needs and motivations as the basis for preparing an effective design for subsequent technical processing. The aim of the thesis is to create a prototype of an interactive user interface for the cultural map of the microregion of Táborsko with the possibility to add new points of interest. This aims to provide a service as an effective information tool for cultural stakeholders, residents, and visitors to the region. The theoretical part of the thesis introduces the methodology of designing and developing digital products focusing on aspects of UX/UI, interaction design, and human-centered design. The practical part includes detailed documentation of the preparatory phase of the project, focusing primarily on understanding the needs of the end-user. The principles described in the previous chapters are then applied in the creation of the final prototype, developed using the Figma tool.