Cash Culture: ATM Withdrawals as an Indicator of National Preferences

The diploma thesis addresses the behavior of international tourists when withdrawing cash from ATMs in Prague. The aim is to identify behavioral patterns of tourists from various countries based on data on ATM withdrawals provided by company XY for the year 2023. The study investigates whether universal behavioral patterns exist across different nationalities or whether specific differences emerge depending on the country of origin. The dataset includes information on the total amount withdrawn, the date, time, location of the withdrawal, and the tourist’s nationality. Standard and advanced statistical methods were employed, such as mixed linear models, the Kruskal-Wallis test, Dunn's post-hoc test, and the chi-square test of independence. The results reveal significant differences among tourists from various countries and provide practical recommendations for the banking sector and other business entities in the tourism industry. Additionally, the findings contribute academically to the field of intercultural consumer behavior and offer new insights into the influence of cultural factors on tourists’ financial decision-making.