Strategic Analysis of CAPCOM in Europe
Thesis title: | Strategic Analysis of CAPCOM in Europe |
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Author: | Bui, Van Tan Luc |
Thesis type: | Bachelor thesis |
Supervisor: | Pernica, Karel |
Opponents: | Kubíček, Aleš |
Thesis language: | English |
Abstract: | This thesis analyzes and gives recommendations on future developments of CAPCOM Ltd company in Europe market using tools for analyzing internal and external environment. SWOT analysis, PEST analysis and POTER’s 5 forces analysis in this study evaluate the position of CAPCOM in the market and point out prospects for future development. The study provides strategic recommendations on increasing CAPCOM’s operational efficiency, improvements on customer engagement, reaching new target customers and achieving sustainable growth. |
Keywords: | Game industry; SWOT analysis; PEST analysis; CAPCOM |
Thesis title: | Strategic analysis of CAPCOM in Europe |
---|---|
Author: | Bui, Van Tan Luc |
Thesis type: | Bakalářská práce |
Supervisor: | Pernica, Karel |
Opponents: | Kubíček, Aleš |
Thesis language: | English |
Abstract: | This thesis analyzes and gives recommendations on future developments of CAPCOM Ltd company in Europe market using tools for analyzing internal and external environment. SWOT analysis, PEST analysis and POTER’s 5 forces analysis in this study evaluate the position of CAPCOM in the market and point out prospects for future development. The study provides strategic recommendations on increasing CAPCOM’s operational efficiency, improvements on customer engagement, reaching new target customers and achieving sustainable growth. |
Keywords: | PEST analysis; Game industry; SWOT analyis; CAPCOM |
Information about study
Study programme: | Bachelor of Business Administration |
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Type of study programme: | Bakalářský studijní program |
Assigned degree: | Bc. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of strategy |
Information on submission and defense
Date of assignment: | 3. 2. 2025 |
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Date of submission: | 14. 5. 2025 |
Date of defense: | 3. 6. 2025 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/91712/podrobnosti |