Motivation and Job Satisfaction among Blue-Collar Workers in a Selected Company

This bachelor’s thesis examines work motivation and job satisfaction among blue-collar workers in a selected manufacturing company located in the Moravian Slovakia region. The aim of the thesis is to analyze which factors most significantly influence the motivation and satisfaction of these employees. The research specifically examines what motivates them the most, how they evaluate the current employee benefits, and what changes they would propose in this area. It also explores the extent to which their perspective differs from that of the production manager. A qualitative research approach was applied, based on semi-structured interviews conducted with ten blue-collar workers and one production manager. The collected data were subsequently analyzed using thematic analysis. The findings show that financial compensation is the key motivating factor for the workers. Without adequate wages, bonuses, and financial rewards, other motivational factors play only a minimal role. At the same time, it was found that the production manager’s perception of what motivates employees only partially aligns with the views of the workers. Based on these findings, the thesis formulates recommendations for improving the motivation system and overall job satisfaction in the company, thereby contributing to greater employee retention.