Využití analýzy sociálních sítí při analýze sociálního okolí projektového manažera

Diploma thesis deals with the social environment of a project manager and describes different approaches in its analysis. The social environment is defined as a sum of soft factors that affect a project manager and influence the course of the project. Besides proficiency in various project management methodologies, knowledge of the project plan, and understanding of the client's field of business, awareness of the social environment is essential for eventual project success. Thesis objectives aim at defining the scope of the social environment, and presenting analysis techniques and methods, through which it is possible to enhance overall project performance. Other objectives include stating recommendations for project managers to fully comprehend their social environment, and documenting discussed findings on project related case studies -- among others also on the social networks analysis conducted in a real life project environment. The thesis describes three analysis methods -- social network analysis, stakeholder analysis, and analysis of psychological profile of the team members, which mutually complement each other and provide project managers with a comprehensive overview of their social environments. Social network analysis is elaborated on the most in detail, because it forms theoretical as well as practical introduction to the topic, and a base for further analyses.