Podnikání ve stomatologii ve Velké Británii na příkladu konkrétní stomatologické praxe

The diploma thesis focuses on doing business in dentistry in the UK on the expamle of an unnamed dental practice, which currently consists of three dental practices. The aim of the thesis is to map and describe the characteristic of operating dental practices in the UK. Using available literature, the first part defines theoretical principles of doing business with emphasis on the specifics of dentistry and the region of the UK. This part is followed by the practical part, which puts these principles into practice and describes how the activities and processes are performed in the dental practices from the point of setting out the business by Dr. Jane Smith to their performance today. In order to write the thesis internal data from dental practices were used with addition of information obtained from the owner and a manager of the company.