Možnosti a meze vývozu vybraného českého zboží na ruský trh

The diploma´s thesis deals with possibilities and limits of export of Czech goods with a specific focus on facilities for wastewater treatment plants in the Russian Federation. In compliance with the theory of internationalization, the first chapter introduces individual forms of entry to foreign markets. Choosing some of the entry modes including export, the thesis mentions specifics of their application on the Russian market. The following chapter outlines current Czech-Russian trade relations which result from valid bilateral, regional and multilateral agreements so as from the crucial political-economic events. In the case study the thesis deals with the very specific opportunities and barriers for the export of Czech facilities for wastewater treatment plants. Therefore, in the particular subchapters the thesis analyzes the current condition of wastewater treatment management in Russia and the legislative and program documents, which stimulate the development and modernization of existing infrastructure. Moreover, the thesis discusses factors that make it difficult to enter the Russian market by Czech companies. Since one of the problems is project financing in Russia, the last chapter deals with the possibilities of financing and insuring export with state support. Overall, the thesis aims to cover the stimuli for export of given goods to Russia, the problems which the exporters might face and their possible solutions as well.