Podnikání na světových trzích: porovnávací studie

The main aim of this bachelor thesis is to make the reader aware of the history, culture, and economy of the three countries: Russia, China, and Saudi Arabia. The thesis is divided into three parts, dedicated to the topics mentioned above. There is a conclusion presented at the end of each chapter that explains and compares the three countries. Before entering a foreign market, one must learn and become aware of these three main areas, as it (the knowledge) can be used as a helpful and informative aid when doing business in these countries that have a very high potential, interesting history, complex culture, and economy.