In my master’s thesis research, the goal is to uncover, analyze and perform practical research on different ways to improve e-commerce stores with the use of artificial intelligence. The trends in online shopping are changing rapidly. For some, it can be easy to adapt depending on what their online presence needs, but for some, implementing artificial intelligence such as chatbots, product personalization or customer-centric product recommendations can be quite a challenge.
Klíčová slova:
e-commerce; machine learning; artificial intelligence; big data analytics; big data; natural language processing
Název práce:
eCommerce for the future - Artificial intelligence and technology trends in e-commerce
Autor(ka) práce:
Mehic, Nedim
Typ práce:
Diploma thesis
Vedoucí práce:
Sedláček, Jiří
Oponenti práce:
Smutný, Zdeněk
Jazyk práce:
Česky
Abstrakt:
In my master’s thesis research, the goal is to uncover, analyze and perform practical research on different ways to improve e-commerce stores with the use of artificial intelligence. The trends in online shopping are changing rapidly. For some, it can be easy to adapt depending on what their online presence needs, but for some, implementing artificial intelligence such as chatbots, product personalization or customer-centric product recommendations can be quite a challenge.
Klíčová slova:
e-commerce; machine learning; big data analytics; artificial intelligence; natural language processing; big data
Informace o studiu
Studijní program / obor:
Aplikovaná informatika/Information Systems Management