Komparace přínosů českých a rakouských skiareálů pro cestovní ruch

This diploma thesis A comparison of Czech and Austrian Ski Resorts Assets for Tourism offers a theoretical framing of selected literature sources. Furthermore, also it will define concepts relating to ski tourism, it identifies the assets arising from running the resorts and their activities at a municipality, region and state levels, this also through the study. The aim of the thesis is to analyse the efficiency of ski industry in the Czech Republic and Austria. The analysis itself covers several basic components that are surveyed deeply through individual sub-chapters in the frame of both researched countries. During the analysis of ski industry efficiency, an essential significance is accentuated in a form of economic assets that are represented through specific economic determinants. The main research goal of this thesis will be resolved through quantitative compared parameters, on which basis is possible to state in which of the researched countries ski industry efficiency is provably higher. The research part of this thesis will offer a primary data collection through a quantitative method based on a questionnaire construct, which was distributed among Czech inhabitants; it surveyed the given issue not only in the Czech Republic but also in Austria. All the collected data will help in revealing the significance of Czech and Austrian ski resorts for tourism and other matters related to the surveyed issue.