Business plan of Zog Zog Diy- Handmade stuff and Shipping worldwide
Název práce: | Business plan of Zog Zog Diy- Handmade stuff and Shipping worldwide |
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Autor(ka) práce: | Le, Thi Nhu Quynh |
Typ práce: | Bachelor thesis |
Vedoucí práce: | Kubíček, Aleš |
Oponenti práce: | Pernica, Karel |
Jazyk práce: | English |
Abstrakt: | This bachelor thesis aims to develop a business plan for a business called "ZOG ZOG DIY" in the Czech Republic. ZOG ZOG DIY sells handmade or designed products from clay, yarns, beads, etc., and customizes customer designs. The trend of handmade products is rising in the current era, creating conditions for brands like ZOG ZOG DIY to develop and expand. As a young generation (Gen Z), we aim to bring value through unique, creative, and personalized handmade products to the Czech Republic and customers worldwide. With colorful designs that attract all ages, we are confident that we will bring interesting and engaging experiences to customers when they visit ZOG ZOG DIY on all online or offline platforms. Our business model, which will be implemented step by step, includes methods, marketing strategies, distribution channels, and operating procedures. We expect ZOG ZOG DIY to achieve the desired numbers from this business plan, and ZOG ZOG DIY will expand the market shortly. |
Klíčová slova: | Business plan; DIY; Entrepreneurship; Handmade stuff |
Název práce: | Business plan of Zog Zog Diy- Handmade stuff and Shipping worldwide |
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Autor(ka) práce: | Le, Thi Nhu Quynh |
Typ práce: | Bakalářská práce |
Vedoucí práce: | Kubíček, Aleš |
Oponenti práce: | Pernica, Karel |
Jazyk práce: | English |
Abstrakt: | This bachelor thesis aims to develop a business plan for a business called "ZOG ZOG DIY" in the Czech Republic. ZOG ZOG DIY sells handmade or designed products from clay, yarns, beads, etc., and customizes customer designs. The trend of handmade products is rising in the current era, creating conditions for brands like ZOG ZOG DIY to develop and expand. As a young generation (Gen Z), we aim to bring value through unique, creative, and personalized handmade products to the Czech Republic and customers worldwide. With colorful designs that attract all ages, we are confident that we will bring interesting and engaging experiences to customers when they visit ZOG ZOG DIY on all online or offline platforms. Our business model, which will be implemented step by step, includes methods, marketing strategies, distribution channels, and operating procedures. We expect ZOG ZOG DIY to achieve the desired numbers from this business plan, and ZOG ZOG DIY will expand the market shortly. |
Klíčová slova: | DIY; Entrepreneurship; Business Plan; Handmade stuff |
Informace o studiu
Studijní program / obor: | Bachelor of Business Administration |
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Typ studijního programu: | Bakalářský studijní program |
Přidělovaná hodnost: | Bc. |
Instituce přidělující hodnost: | Vysoká škola ekonomická v Praze |
Fakulta: | Fakulta podnikohospodářská |
Katedra: | Katedra strategie |
Informace o odevzdání a obhajobě
Datum zadání práce: | 30. 9. 2024 |
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Datum podání práce: | 16. 12. 2024 |
Datum obhajoby: | 28. 1. 2025 |
Identifikátor v systému InSIS: | https://insis.vse.cz/zp/89705/podrobnosti |