Using online technology for hotel presentation
| Thesis title: | Using online technology for hotel presentation |
|---|---|
| Author: | Gajdoš, Martin |
| Thesis type: | Diploma thesis |
| Supervisor: | Postler, Milan |
| Opponents: | Javornický, Peter |
| Thesis language: | English |
| Abstract: | The thesis is devoted to describing the current on-line marketing opportunities and their application for the newly emerging hotel. The goal was to describe current technologies and suggest how to use them in hotels Moods. |
| Keywords: | hotel; marketing; on-line communication |
| Thesis title: | Využití on-line technologií na prezentaci hotelu |
|---|---|
| Author: | Gajdoš, Martin |
| Thesis type: | Diplomová práce |
| Supervisor: | Postler, Milan |
| Opponents: | Javornický, Peter |
| Thesis language: | English |
| Abstract: | Diplomová práca sa venuje popísaniu súčasných marketingových on-line možností a ich aplikácii pre potreby novo vznikajúceho hotela. Cieľom práce bolo popísanie súčasných technológií a navrhnúť možnosti ich využitia v hotely Moods. |
| Keywords: | hotel; On-line komunikace ; marketing |
| Thesis title: | Využití on-line technologií na prezentaci hotelu |
|---|---|
| Author: | Gajdoš, Martin |
| Thesis type: | Diploma thesis |
| Supervisor: | Postler, Milan |
| Opponents: | Javornický, Peter |
| Thesis language: | English |
| Abstract: | Diplomová práca sa venuje popísaniu súčasných marketingových on-line možností a ich aplikácii pre potreby novo vznikajúceho hotela. Cieľom práce bolo popísanie súčasných technológií a navrhnúť možnosti ich využitia v hotely Moods. |
| Keywords: | on-line komunikácia; marketing; hotel |
Information about study
| Study programme: | Aplikovaná informatika/Informační management |
|---|---|
| Type of study programme: | Magisterský studijní program |
| Assigned degree: | Ing. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of International Relations |
| Department: | Department of Retailing and Commercial Communications |
Information on submission and defense
| Date of assignment: | 11. 5. 2009 |
|---|---|
| Date of submission: | 30. 6. 2009 |
| Date of defense: | 8. 2. 2010 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/20632/podrobnosti |