Strategic Analysis of Jíša Rent-car Company
| Thesis title: | Strategická analýza podniku Jíša Rent-car |
|---|---|
| Author: | Jíša, Josef |
| Thesis type: | Diplomová práce |
| Supervisor: | Dvořák, Jiří |
| Opponents: | Kout, Milan |
| Thesis language: | Česky |
| Abstract: | Práce se zabývá strategickou analýzou podniku Jíša Rent-car s.r.o. Popisuje a hodnotí vnější a vnitřní okolí podniku, jeho konkurenční pozici a doporučuje pro podnik nejvhodnější strategii rozvoje. |
| Keywords: | Konkurence; Strategická analýza; Jíša Rent-car s.r.o. |
| Thesis title: | Strategic Analysis of Jíša Rent-car Company |
|---|---|
| Author: | Jíša, Josef |
| Thesis type: | Diploma thesis |
| Supervisor: | Dvořák, Jiří |
| Opponents: | Kout, Milan |
| Thesis language: | Česky |
| Abstract: | The topic of the thesis is a strategy analysis of Jíša Rent-car s.r.o. It describes and rates the internal and external company environment, its competitive position and recommends the most suitable strategy for company development. |
| Keywords: | Strategic analysis; Competition; Jíša Rent-car, s.r.o. |
Information about study
| Study programme: | Ekonomika a management/Management |
|---|---|
| Type of study programme: | Magisterský studijní program |
| Assigned degree: | Ing. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of Management |
| Department: | Department of Management Business |
Information on submission and defense
| Date of assignment: | 2. 12. 2009 |
|---|---|
| Date of submission: | 30. 3. 2011 |
| Date of defense: | 3. 6. 2011 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/23346/podrobnosti |