Intergenerational communication in management (companies operating in the Czech Republic)
Thesis title: | Mezigenerační komunikace v managementu |
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Author: | Biskup, Vojtěch |
Thesis type: | Diplomová práce |
Supervisor: | Campbell, Jan |
Opponents: | Šikýř, Martin |
Thesis language: | Česky |
Abstract: | Diplomová práce se zabývá tématem mezigenerační komunikace, které je nedílnou součástí života společnosti. Jejím cílem je navrhnout manažerům efektivní strategii pro komunikaci na pracovišti. V každé zemi je pohled na stáří jiný, proto je práce zaměřena převážně na české firemní prostředí. Teoretická část definuje pojem komunikace, vnitropodnikovou komunikaci a styly komunikace hlavních generací druhé poloviny 20. století. Praktická část je ve formě dotazníku, který obsahuje uzavřené i otevřené otázky, a jenž byl distribuován ve vybraných organizacích, působících v České republice. |
Keywords: | Generace X, Y, Z; Age management; Mezigenerační komunikace |
Thesis title: | Intergenerational communication in management (companies operating in the Czech Republic) |
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Author: | Biskup, Vojtěch |
Thesis type: | Diploma thesis |
Supervisor: | Campbell, Jan |
Opponents: | Šikýř, Martin |
Thesis language: | Česky |
Abstract: | Master's Thesis describes topic of intergenerational communication, which is important part of society. It's goal is to suggest an effective communication strategy on workplace for managers. Each country perceives age differently; therefore the thesis is in general focused on Czech corporate environment. The theoretical part defines the concept of communication, internal communication of companies and communication styles of key generations of the late 20th century. The practical part includes questionnaire form with both open and closed questions and survey took place in selected organizations, operating in the Czech Republic. |
Keywords: | Generation X, Y, Z; Intergenerational communication; Age management |
Information about study
Study programme: | Ekonomika a management/Podniková ekonomika a management |
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Type of study programme: | Magisterský studijní program |
Assigned degree: | Ing. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of Personnel Management |
Information on submission and defense
Date of assignment: | 24. 4. 2012 |
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Date of submission: | 15. 12. 2012 |
Date of defense: | 5. 2. 2013 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/37476/podrobnosti |