Automotive Dealer Network and Electric Mobility
Thesis title: | Automotive Dealer Network and Electric Mobility |
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Author: | Reh, Markus |
Thesis type: | Diploma thesis |
Supervisor: | Tyll, Ladislav |
Opponents: | Strouhal, Jiří |
Thesis language: | English |
Abstract: | The target of the thesis consists of a proposal to the Dealer Network Strategy Department of a global player in the automotive industry. The proposition contains an estimate number of electric dealerships in a determined country where electric vehicles of this manufacturer will be available in the near future. An adequate research and utilization of data is ensured with the help of diverse tools. Moreover, developed recommendations are derived by means of a case comparison and scenario analyses. The thesis is concluded by a management matrix that outlines the proposed development of electric dealers within the focus period of 2013 until 2021. |
Keywords: | Original Equipment Manufacturer; Automotive Industry; Battery Electric Vehicle |
Thesis title: | Automotive Dealer Network and Electric Mobility |
---|---|
Author: | Reh, Markus |
Thesis type: | Diplomová práce |
Supervisor: | Tyll, Ladislav |
Opponents: | Strouhal, Jiří |
Thesis language: | English |
Abstract: | The target of the thesis consists of a proposal to the Dealer Network Strategy Department of a global player in the automotive industry. The proposition contains an estimate number of electric dealerships in a determined country where electric vehicles of this manufacturer will be available in the near future. An adequate research and utilization of data is ensured with the help of diverse tools. Moreover, developed recommendations are derived by means of a case comparison and scenario analyses. The thesis is concluded by a management matrix that outlines the proposed development of electric dealers within the focus period of 2013 until 2021. |
Keywords: | Battery Electric Vehicle; Original Equipment Manufacturer; Automotive Industry |
Information about study
Study programme: | Ekonomika a management/International Management |
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Type of study programme: | Magisterský studijní program |
Assigned degree: | Ing. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | The Department of Business Economics |
Information on submission and defense
Date of assignment: | 6. 12. 2012 |
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Date of submission: | 1. 9. 2013 |
Date of defense: | 19. 9. 2013 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/40589/podrobnosti |