Business plan for opening a «Dunkin Donuts» franchise restaurant in Prague
| Thesis title: | Business plan for opening a «Dunkin Donuts» franchise restaurant in Prague |
|---|---|
| Author: | Kubyshkin, Aliaksandr |
| Thesis type: | Bachelor thesis |
| Supervisor: | Habrmanová, Blanka |
| Opponents: | Mareš, Jan |
| Thesis language: | English |
| Abstract: | The Bachelor Thesis specializes in the business planning for Dunkin Donuts company entering the franchise market of the Czech Republic.
The theoretical part covers various aspects of business. It gives a clear representation of the factors that are needed for a business to be successful. The part also reveals business planning theory, highlights business planning importance and the way of use.
In the analytical part the reader may find a detailed overview of the Czech market opportunities for launching a restaurant business, legislation specifications, location recommendations, industry and market analysis and financial plan and other relevant information. The Thesis aims to show veridical opportunities and threats of running a Dunkin Donuts franchise restaurant in Prague, evaluating its perspectives. |
| Keywords: | business plan; Entrepreneurship; restaurant; financial plan; Dunkin Donuts; marketing plan |
| Thesis title: | Business plan for opening a «Dunkin' Donuts» franchise restaurant in Prague |
|---|---|
| Author: | Kubyshkin, Aliaksandr |
| Thesis type: | Bakalářská práce |
| Supervisor: | Habrmanová, Blanka |
| Opponents: | Mareš, Jan |
| Thesis language: | English |
| Abstract: | The Bachelor Thesis specializes in the business planning for Dunkin Donuts company entering the franchise market of the Czech Republic.
The theoretical part covers various aspects of business. It gives a clear representation of the factors that are needed for a business to be successful. The part also reveals business planning theory, highlights business planning importance and the way of use.
In the analytical part the reader may find a detailed overview of the Czech market opportunities for launching a restaurant business, legislation specifications, location recommendations, industry and market analysis and financial plan and other relevant information. The Thesis aims to show veridical opportunities and threats of running a Dunkin Donuts franchise restaurant in Prague, evaluating its perspectives. |
| Keywords: | Entrepreneurship; financial plan; Dunkin Donuts; marketing plan; restaurant; business plan |
Information about study
| Study programme: | Ekonomika a management/Corporate Finance and Management |
|---|---|
| Type of study programme: | Bakalářský studijní program |
| Assigned degree: | Bc. |
| Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
| Faculty: | Faculty of Business Administration |
| Department: | Department of Entrepreneurship |
Information on submission and defense
| Date of assignment: | 6. 2. 2017 |
|---|---|
| Date of submission: | 15. 5. 2017 |
| Date of defense: | 5. 6. 2017 |
| Identifier in the InSIS system: | https://insis.vse.cz/zp/60597/podrobnosti |