Business Plan: Ecologika Mobile App
Thesis title: | Business Plan: Ecologika Mobile App |
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Author: | Sevcik Gabaldon, Sebastian |
Thesis type: | Bachelor thesis |
Supervisor: | Tyll, Ladislav |
Opponents: | Pernica, Karel |
Thesis language: | English |
Abstract: | The goal of this Bachelor thesis is to create a detailed business plan for the start-up mobile application Ecologika, which will operate in the Czech consumer market. The thesis is divided in two parts, a theoretical part and a practical part. The theoretical part provides the insights into the creation of a business plan and its structure. The practical part is comprised by a business plan detailing the operations, business model and business strategy of the Ecologika App. This business plan serves as a research tool for the viability of the business model envisioned for the Ecologika mobile application and its findings will be used to further develop on it. |
Keywords: | Startup; Digital; Data |
Thesis title: | Business Plan: Ecologika mobile app |
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Author: | Sevcik Gabaldon, Sebastian |
Thesis type: | Bakalářská práce |
Supervisor: | Tyll, Ladislav |
Opponents: | Pernica, Karel |
Thesis language: | English |
Abstract: | The goal of this Bachelor thesis is to create a detailed business plan for the start-up mobile application Ecologika, which will operate in the Czech consumer market. The thesis is divided in two parts, a theoretical part and a practical part. The theoretical part provides the insights into the creation of a business plan and its structure. The practical part is comprised by a business plan detailing the operations, business model and business strategy of the Ecologika App. This business plan serves as a research tool for the viability of the business model envisioned for the Ecologika mobile application and its findings will be used to further develop on it. |
Keywords: | Digital; Startup; Data |
Information about study
Study programme: | Ekonomika a management/Business Administration/Corporate Finance and Management |
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Type of study programme: | Bakalářský studijní program |
Assigned degree: | Bc. |
Institutions assigning academic degree: | Vysoká škola ekonomická v Praze |
Faculty: | Faculty of Business Administration |
Department: | Department of strategy |
Information on submission and defense
Date of assignment: | 3. 1. 2020 |
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Date of submission: | 13. 5. 2020 |
Date of defense: | 3. 6. 2020 |
Identifier in the InSIS system: | https://insis.vse.cz/zp/73053/podrobnosti |