Analýza a návrh BI řešení pro podnikatele v autobusové dopravě

The main aim of the bachelor thesis is to create an analysis of the business management of business in bus transport. Based on the analysis, propose a pilot Business Intelligence solution for a selected entrepreneur in bus transport. Individual sub-aims contribute to the achievement of the main aim. The first of the sub-objectives is an analysis of the economy in the field of bus transport in the Czech Republic and in the world. The research of book, internet resources and academic works contributed to the achievement of the aim. The second sub-aim is the analysis of the business environment of the selected entrepreneur in bus transport, including the determination of goals and effects. Most of the information needed to fulfil the second supporting objective was obtained thanks to the granted access to data sources and during in-depth interviews with the selected entrepreneur and his employees. Finally, observation of the company environment also contributed. The outcome of the bachelor thesis contains a theoretical description of management areas typical for entrepreneurs in bus transport, including a description according to the MBI methodology and a pilot BI application solution for the selected management area.