Návrh a implementace BI řešení pro měření výkonnosti firmy působící v odvětví automotive

This thesis addresses the design and implementation of a Business Intelligence (BI) solution tailored for a company operating in the automotive industry, with a particular emphasis on data visualization in maps. The work introduces the client's business domain in the automotive industry, identifies specific challenges and client requirements, analyzes the current state, and subsequently proposes an effective solution, presenting its implementation. The methodologies employed are based mainly on the design and implementation procedures of data warehouses according to Ralph Kimball. The outcome of this work is a new report that distinguishes itself from the original by being automatically updated and shared with all relevant stakeholders through the Power BI service. The new report brings greater satisfaction to users and significantly improves their daily work processes. An evaluation of the benefits of this solution indicates that the implementation of the BI solution has a positive impact on the efficiency and quality of decision-making within the selected company.