Analýza trhu evropských provozovatelů komerční letecké dopravy a dopady ekonomického poklesu způsobeného pandemií Covid-19

The thesis analyzes the commercial air transport market focusing on the most critical European airlines. The main objective of the thesis is to clarify what factors significantly affect the size and profitability of the market and what impact the Covid-19 pandemic had on these factors. The theoretical part of the thesis describes selected analytical tools for examining the micro and macro environment, which are then applied in the practical part. The practical part uses these tools to describe the historical development of the market over the last few years, particularly during the Covid-19 pandemic, and how these events have shaped it into its current state. It concludes by identifying the expected trend for the coming years and making recommendations to individual airlines based on this trend. The thesis can play a role in understanding the links between the measures taken during the period of government action and the current state of the market and in the future, in a similar economic situation, European airline managers can draw inspiration from it.